Sustainability

Environmental Sustainability

At Bridgestone, we’re never satisfied with the status quo. We live and breathe innovation and are always striving to deliver new firsts.

It’s in our DNA to develop performance-driven products and solutions with a focus on sustainable mobility that deliver wins for our customers, our partners and the world around us.

We’re in it for the long haul. Everything we produce is designed to leave a legacy that’s good for society and good for business. We emphasize enduring sustainable value to create mobility solutions that leave our world in a better place. And we’re showing what’s possible, from delivering the industry’s first demonstration waste collection fleet tire that supports the allocation of 70% recycled and renewable materials to recycling more than 30,000 Firestone racing tires each season.

We believe in a world that’s in balance with nature, powered by sustainability-focused innovation and primed for generations to come. But the road ahead isn’t one we can go alone. We need visionaries and changemakers to partner with us on bold new solutions.